Dubai business moves at an incredible pace, with new innovations and competition constantly making their way into the area. In order to compete, companies in Dubai need to have the right tools and technology to make the most of every resource and opportunity. In this article we are looking at some of the key business technology trends that have been impacting Dubai business, how these technologies are being adopted, what the benefits of having these tools are, and how you can broaden your business connections with our upcoming Dubai CEO Meet.
As expected from an area of constant evolution and incredible governmental support, Dubai is an area where technology and business truly innovate together.
Combined with a traditional base and with expectations for engagement, and Dubai business has a somewhat unique approach to handling business activities both internally with the setup and suppliers, and externally with clients and customers.
Some of the key business technology trends that have been making an impact in Dubai include:
Most of these technology trends revolve around streamlining and optimising internal business processes and provide support for team members to focus on activities which are profitable rather than operational support.
According to Statista, the CRM market in the UAE is expected to grow at a CAGR of 10.70% between 2024 and 2029, with demand being driven by the need for customised solutions for an increasingly diverse and rapidly expanding customer base.
Data-driven business processes and streamlined activities are not just affecting Dubai and the UAE, they are being adopted on a global scale, which means that businesses who are slow to change, or have not yet made a strategy for their digital evolution, are going to fall behind.
With growing outreach for SaaS from third-party providers, it is clear that some businesses are struggling to manage their own operations, or do not have the infrastructure in place to manage their daily tasks. Whilst utilising SaaS can be effective in the short term, especially for larger jobs, it comes at the risk of reducing profits overtime with excessive overheads and additional costs.
Those companies utilising AI and ML to develop a deeper and more flexible architecture for their business data are likely to see more results in the long-term as they can focus on flexible movement, team training, and automated opportunities management rather than looking to third-party businesses to handle their daily needs.
The drive for customisable and adaptable CRM has been especially strong with companies who are looking to make use of real-time and near-real-time engagements and want the functionality to handle client interactions in a way that fits with their brand needs and customer requirements.
For Dubai business, being able to blend a data-driven approach with traditional hospitality and face-to-face meetings is essential. The specific culture of the UAE and Dubai means that a fully digital engagement system is not going to be well received with customers or clients – being able to make flexible yet accessible appointments, and work in real-time out of the office is crucial.
Businesses in Dubai which perform well are quite often setting up their digital infrastructure to support:
Dubai business also has to concern itself with government targets and responsibilities when it comes to eco-friendly and sustainable activities, which has been driving many companies to rapidly introduce streamlined processes and supporting technologies in order to free up both the time and the resources to specifically aim at reaching sustainable goals without incurring additional overheads and staff costs to reach them.
Being able to support multiple business goals and activities requires having an infrastructure that is flexible and capable, having access to fresh technology to innovate sales in Dubai and the Middle East can make a real difference when it comes to standing out, getting ahead, making those all-important sales, and retaining customers afterwards.
Having the right tools in place can positively impact your business on a whole range of activities. When you have chosen wisely, and implemented your plans properly, you could reasonably expect to benefit from:
It is important that you carefully evaluate and consider your options before making final decisions for implantation, and if you are uncertain then look for a provider who actively helps their customers beyond the point of installation.
Join us on October 19th for our Dubai CEO Meet. We will be hosting industry leaders and trendsetters from across the globe, and you can be with us.
Our meet will give you huge opportunities for networking as well as:
Spaces are limited, so be sure to register your interest now – we cannot wait to see you and network together!
