Social media is used by an absolutely enormous portion of the world, and it is not just used for talking to friends and family – but for research, connecting with businesses, and even making purchases. Having a social media sales strategy is incredibly important for businesses evolving their digital presence. In this article, we are looking at why social media is so important for sales in 2024, how it is forecasted to grow and evolve, the trends that are set to make an impact, and what you need to do to leverage more sales from these platforms.

If you give a customer a video presentation, they will be 85% more likely to buy your product or service, shared by TimWackel. Presentations can be invaluable for your sales team, as they will drive your sales and increase revenue. There are many different types of presentations that you can give to your customers, including PowerPoint presentations, video presentations and demonstrations. In this article, we will look at how you can effectively present to your customers to boost your sales and grow your business.

Email alone is almost 40 times more effective at securing customers than social media, shared by McKinsey & Company. If structured correctly, your emails can set you up for a successful meeting with a client by building trust, being informative and developing a relationship with them. In this article, we will look at how you are able to secure customer meetings with emails.