Service industry businesses often struggle against huge numbers of other businesses to try and stand out from the crowd, boost their reputation, increase their sales, and generate long-lasting customer relationships. With limited time and resources, how you handle your business structure can make a huge difference, and this is where sales automation comes into play. In this article we have a look at cleaning service providers and the challenges of managing leads in this niche. We will then discuss how Customer Relationship Management (CRM) software and strategic sales automation can dramatically increase your bottom line.

Whether your manufacturing business is selling direct to consumers, resale by other businesses, or are manufacturing component parts – you need to identify your niche, refine your strategy, and make the most of every sales opportunity whilst standing out from your competitors, and building your brand. Sales enablement tools are one clear way in which manufacturing industries are developing their strategies to increase sales. From the use of Customer Relationship Management (CRM) software, and Artificial Intelligence (AI), to Business Process Automation (BPA) and the use of data analytics, there is a lot of opportunities and ability for your business to evolve. In this article, we take a look at some of the most commonly used sales enablement tools in manufacturing, some of the top CRM platforms used in manufacturing, and how AI and automation is evolving.

Is your sales process designed to get your customers through the sales cycle without A. dropping out, and B. getting bogged down in unnecessary delays? Whilst it is not always possible to determine the exact path your clients will take through their customer journey, there are plenty of things you can do with sales automation to make it as streamlined, simple and profitable as possible.

In this article we are going to take a full look at what exactly sales automation in 2025 is and how it has evolved over the last five years. Then we will discuss the challenges of sales without automation, and the processes that can be automated, before finishing up with some top tips on choosing sales automation software for your own business.

Traditional sales methods often focus on pushing products or services without fully considering the customer's specific needs or pain points. Enter Outcome-Based Selling, a modern approach that prioritises customer outcomes over mere transactions. This article will break down what outcome-based selling is, how it differs from traditional strategies, and why it should be at the forefront of your sales approach.

Making sales is not always easy, and customer objections can be tricky. There is a clear difference between a firm and non-negotiable ‘no’, and an objection that is being offered as a starting point for you to solve their issues and put their minds at rest before agreeing to the sale. In this article, we are going to look at what sales objections are and the psychology behind them, the most common objections and how to overcome them, and how different methods and tools can make winning more customers easier.

How do you determine if a prospect is a good fit for what you are offering? By navigating through the sales qualification process. This article will look at how your business can use the sales qualification process to determine what prospects are a good fit for your product or service to increase your sales and grow your business.

Your business relies on a good balance of new customers and existing ones, and considering how much more it costs to gain new customers (when compared to maintaining returning ones), you really want to ensure your lead generation and targeting is on track.

In this article we are going to look at AI for lead generation, and how the use of this technology has evolved the process. We will review how AI identifies, scores, and nurtures leads, and then check out how reducing manual input can increase your return on investment (ROI).

2025 is looking set to be a year of growth for the real estate market, but it is also going to be a year of challenges, changes, and new real estate trends that need to be followed, monitored, or put aside.

In this article we are going to look at the key shifts in real estate during 2024, the predicted real estate sales trends for 2025, and how CRM automation and appropriate sales and marketing tools can help your real estate business boom in the coming year.