Key Challenges & Facts

Our client found it challenging to manually track and nurture their leads, resulting in a lower lead conversion rate. They required software to help track, nurture and automate their lead management process.

Key Results

Lead data tracking for a Sealants and Adhesives business

Our client, a global leader in Sealants and Adhesives, founded in 1955, had large volumes of lead data that was being manually managed. With multiple products for different markets, segregating and tracking leads became challenging, as multiple categories of products, and different sales pipelines had to be managed. This led to the business not maximising its lead conversions.

Why track lead management?

Our client had not maximising their lead conversions due to limited tracking. Tracking activity such as deals won and lost, a client's credit period, lead response times, follow-ups, sales cycle length, orders and more, gives businesses the ability to create accurate sales forecasts and provide customers an efficient, collaborative service.

Easy data management with automation

TEB Apps proved to be the solution for our client, helping them track their entire Sealants and Adhesives sales process, and team seamlessly with advanced automation technology.

Key features:

  • Centralised & consolidated sales data to easily track Sealants and Adhesive leads
  • Real-time lead progression updates for sales managers and leadership
  • Lead follow-up reminders for custom timeframes
  • Webform integration for easy lead generation from company website
  • GPS tracking for on-field customer interactions
  • Customisable quote templates for multiple items

Why TEB?

With TEB Apps, our client was able to drive their efficiency and forecast Sealants and Adhesives accurately for the future with simple easy lead data management and tracking. This added efficiency and accurate forecasting has helped our client close more deals, focus on sales-winning tasks, and grow.

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