The process of wood manufacturing is a complex one, with multiple stages that covers the process from forest to finished material being sold to timber merchants, builders stores, and so on. Due to the nature of the product, there is little room for error, an essential need to cultivate, cut, and process at specific times, and an absolute necessity for sales to be made with little delay. In order to streamline businesses processes and make the most of every tree, utilising sales data to improve forecasting, predictions, and lead management in key. In this article, we take a look at the wood manufacturing and lumber industry, the challenges faced when centralising sales data and making the most of this information, and how the use of automation and the right tools can make this process simpler and more effective.
According to Statista, the value of the worldwide wood market is expected to reach $167.00bn (USD) in 2024, and is predicted to grow at a CAGR of 3.68% between 2024 and 2028.
Market Reports World identify the different types of wood manufacturing on the market as being for domestic and commercial usage, and involve:
and identify the factors that are driving the market growth as coming from:
Sustainable practices and certifications has proven to be one of the biggest trends impacting the wood manufacturing industry. Companies are also being driven to innovate and improve their manufacturing technologies, digitise supply chain management, and address issues within the sales process to handle global market expansion.
TEB Apps is designed to easily manage and maintain large amounts of product variation, and keep an accurate record of customer engagements. With an automated structure providing reliable information, TEB customers are benefiting from in-depth reporting and analysis, allowing greater targeting and focus in sales, and maximised lead conversions.
Manual sales processes can be especially challenging when working along the supply chain, as any small variation in price, fluctuation from currency conversion, or overlook of duties or fees can have dramatic consequences for the final sales price and company profits.
Some of the key issues that companies working with manual sales management face include:
Many of these issues can have serious consequences for the business, ranging from legal trouble to brand devaluing and a loss of customers.
Handling sales data effectively allows businesses the chance to be active and pro-active in their approach to sales, marketing, forecasting, and development.
TEB Apps utilises high-quality data collection and monitoring, to ensure the automated processes allow for customer engagement to happen at the earliest point, and all opportunities are carefully cultivated through the opportunity management process. Enabling TEB Apps Customer Relationship Management (CRM) and sales tools allows your business to enhance your sales teams performance.
Centralising and standardising business sales data can make a dramatic difference, not only to the bottom line, but also how your business is utilising and benefiting from its resources.
In order to centralise your data, you need a strategic approach.
Firstly you need to have evaluated your business and determined what structures are in place, the tools you are working with, and what your team are doing.
Once you have done this, it is time to bring in the experts and discover what automation needs to be put in place, how your company can be supported, and ensure adequate training is available for upgraded CRM and team management systems.
This all needs to be supported by a robust digital ecosystem, data pipelines, and analytical capabilities.
With the right tools and appropriate automation in place, you can access your data in near real-time, so you always have an accurate indication of how you are performing, as well as more control over stock levels and ensuring that sales teams can make appropriate offers to potential customers based on this data.
Your sales data also serves as valuable material to forecast and determine what you are doing next. With a natural product such as wood, where you have very specific timings and harvesting cycles, knowing what is going to be popular, what is going to sell, and what needs to be reduced is key to ensuring you have the right materials available in the next cycle.
Centralised data allows you to evaluate what all your customers are looking at, what has been popular, whether there are seasonal or yearly trends, and ensure you are positioned to capitalise on it.
Take control of your sales data, and make it work for your business. All over the world businesses are adopting TEB Apps for advanced data management, taking advantage of centralised data at every stage of the sales funnel and near real-time sales tracking. With TEB Apps you will:
You can view your data at each section of your sales cycle with a user-friendly funnel view to pinpoint how your sales are progressing and watch as your business branches out and grows. Book a demo today, and discover TEB Apps for yourself.
